ZOZOSUIT: Custom-Fit Clothing for a Size-Free World

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Choosing the perfect outfit can be exhausting and complicated, even without the pain of trying out different sizes only to realize that your selected item doesn’t fit you after all. In an effort to spare the world of this pain and lead us to the modern era of clothing, Japanese apparel giant ZOZO invented a ZOZOSUIT, a device that helps you buy clothes made specifically to fit you. With an app.

How is this even possible, you ask?

The ZOZOSUIT is a special measurement device that you put on your body and it measures you with perfect accuracy, with the help of the ZOZO app.

Once you’ve got your measurements, you can use the app to shop ZOZO jeans, T-shirts, whatever, made to fit your shape perfectly.

When ordering the ZOZOSUIT, the folks at the company will ask for your height, weight, and gender, so they can send one to fit your size. In addition, the suit has white circular markers all over it used to measure your body.

There are about 400 measurement points which can generate an accurate 3D model of your body.

ZOZOSUIT Characteristics

The materials used to make the ZOZOSUIT’s top and bottom are polyester and polyurethane. The white circular markers are made of Polyvinyl chloride (PVC), titanium dioxide, stabilizer, and thickener.

As for its upkeep, the guys and gals at ZOZO recommend that you infrequently wash it in cold water separate from other laundry and hanging it to line dry. Frequent washing and wearing could cause damage to the white circular markers, affecting the measurement precision. They strictly advise that you do not machine wash it, dry clean, or put in the dryer.

Get Your Own ZOZOSUIT

You know what’s the best thing about ZOZOSUIT? It’s completely free! Yes, you read it right. Just order it from the ZOZO.com website and measure yourself with the help of the ZOZO app.

Having said that, ZOZOSUIT is currently not available for children.


YouTube: Say goodbye to sizes. Be the first to get your free ZOZOSUIT.

https://www.youtube.com/watch?v=32rbuLFbVWk
Photo credit: All images used are owned by ZOZO Inc.

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Sead Fadilpasic
Sead Fadilpasic
Freelance writer / journalist / blogger. Tech enthusiast and gadget freak. Guitarist. Previously Al Jazeera journalist.
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