Hyundai: Expanding Human Reach through Robotics and Metaverse

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We’ve seen Hyundai Motor make movements in the autonomous vehicle space. Recently, it introduced its vision for robotics in the real world and metaverse following their theme of “Expanding Human Reach” to achieve their goal of “unlimited mobility” during CES 2022. The company’s pioneering conceptualization of ‘Metamobility’ involves going beyond physical movements using robotics and the metaverse to affect change in the real world with AI and self-driving cars.

Hyundai Motor
Image: Hyundai Motor

Mobility in the metaverse

To use robots as a bridge between the actual and virtual worlds, Hyundai Motor is expanding mobility solutions to Metamobility. Additionally, the company is introducing Mobility of Things in which inanimate items would gain mobility via robotics.

Modular platforms Plug & Drive and Drive & Lift would act as a one-stop-shop solution for its limitless Internet of Things ecosystem. Executive Chair Euisun Chung shares that they “envision future mobility solutions made possible by advanced robotics — even expanding our mobility solutions to Metamobility”.

Hyundai Motor
Image: Hyundai Motor

Staying true to their theme, Hyundai Motor unveiled its vision of Metamobility both in the metaverse and the real world. Through their presentation, the company emphasized how their robotics business is driving the paradigm shift toward future mobility, pushing beyond the traditional modes of transportation to realize boundless freedom for humankind.

Chung also shared that “This vision will allow for unrestricted mobility and advancement for all people.” While there’s no exact word as to when this can be accessed, Hyundai Motor was able to showcase their technology on the show floor during CES 2022 that was held from January 5-7. We’ve already seen how the past years have accelerated our concept of traveling and the metaverse in general, so it’s definitely interesting how far the company can take its idea of Metamobility.


YouTube: Hyundai x CES 2022 | Expanding to New Realities with Metamobility

Photo credits: The images used are owned by Hyundai Motor and have been provided for press usage.
Source: CES

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Raghul Manikandan
Raghul Manikandan
Tech Journalist
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