Another Twitter Rival: Threads by Meta Unrolls

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Ever since the change in ownership, there has been a mini exodus of people from Twitter. Just last year, people have threatened to fly off to Mastodon although based on an analysis of more than 140,000 Twitter users who said they were leaving the app,  only 1.6 percent did so. Staying, however, did not stop people from airing their dismay about Elon Musk’s acquired app.

Threads is unveiled

According to a forecast by Statista, the global monthly Twitter user base will shrink to 353.9 million this year and 335.7 million by 2024. This is due to various technical issues, and the overall perspective of the users, among other things. With more changes being made in the infamous blue bird app, people are flocking to the newest alternatives offered. This may have prompted Meta in developing their own Twitter rival in the form of Threads, an app built by Instagram. The app was finally launched this month.

Threads feed
Image: Meta

Just like Twitter, the app is heavily text-based with an unending length of scrolling. The app users will be able to keep the username they have for Instagram, as well as have the option to follow the same people from the other platform. Your feed will show people you follow and other content from other users as well. The character limit is 500 characters long as opposed to Twitter’s 280 for unverified slash unpaid accounts. Posts can go along with videos, which have a 5-minute length limit. People are saying that Threads technically is Twitter, just with another owner.

Trending and controversial

#Threads and #ByeTwitter have both been trending on Twitter since the new Meta app was launched. In a piece of developing news, Twitter has threatened to sue Meta, accusing the latter of trade secrets being acquired by hiring former employees of Twitter. Even Elon Musk has aired out his frustration on Twitter.

Meta spokesperson Andy Stone countered that no one in their team has been a former Twitter employee. The CEO of Meta, Mark Zuckerberg stated that 30 million had already signed up for the app. If you want to know what the fuss is all about, Threads is now available for download on iOS and Android in over 100 countries. To sign up for Threads, users can log in using their existing Instagram account.

More improvements to come

On Meta’s press release, the plan to work with ActivityPub will make Threads interoperable with other apps that also support the ActivityPub protocol, such as Mastodon and WordPress. In the event that the user wants to leave the app, they may do so and choose to transfer their data to another service if this plan came to fruition.

Threads app interface
Image: Meta

For now, people who want to join the party may do so by joining the app. We’ll have to wait and see if Threads will stand the test of time. As of writing this article, Threads is not available in all regions around the world and limited to mobile usage, so kindly note that you might not be eligible to join as of now.


YouTube: How To Use Threads From Instagram / Meta – Full Guide (Rob Tucker)

Photo credit: The images shown are owned by Meta and were made available as part of a press kit.
Source: Meta / Sawdah Bhaimiya (Business Insider) / Chris Stokel-Walker (New Scientist) / Brian Fung (CNN)

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Melanie Manguiat
Melanie Manguiat
Melanie has always been fascinated with storytellers, so she's trying to become one. When not working, she enjoys a little bit of everything that life has to offer.
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