Synthetic Memories: Reconstructing Memories with Generative AI

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We create memories all the time, but preserving them through photographs and videos is one thing that enhances our experiences. With technology accelerating, one would think that every memory and milestone is captured by the camera and kept in perpetuity. However, when one is deeply engrossed in an experience or simply doesn’t get the chance to capture it, the moment slips and only remains intact in our memories. Unfortunately, that memory can fade out and be eventually forgotten.

Imagine those uncaptured memories from yesteryears when technology wasn’t present. On top of that, according to the CDC, approximately 10% of adults aged 45 years and older reported having Subjective Cognitive Decline. This can result in experience of memory loss and confusion. But, what if lost memories can be recovered? What if there is a way to manufacture a physical form of it too?

Synthetic Memories
Image: Domestic Data Streamers

Spanish studio Domestic Data Streamers, together with the collaboration of the Barcelona City Council and the Proactive City BIT Habit, created a project to help individuals who suffer from memory loss. They started the Citizens’ Office of Synthetic Memories at the Design Hub Barcelona, a project that started in 2022 that uses generative AI to visually reconstruct memories through images and videos of the people.

Recover lost memories

The Synthetic Memories project’s process starts with an interview with the person to help reconstruct a memory. While the interview is being conducted, AI generates the images to match the person’s story. This process takes at least an hour to complete. At the end of each session, the generated AI image is presented to the person. From there, they ask the person if the recovered memory can be part of the Citizens’ Office of Synthetic Memories’ archive. Those who want their synthetic memory to be private are allowed to simply take it home without going public.

Synthetic Memories
Image: Domestic Data Streamers

This project will benefit not only the older generation experiencing cognitive decline but also the younger generation. Moments in people’s minds will be turned into photographs to help them remember in the future. Meanwhile, the current generation will know their history and may be able to learn things about their ancestors. Knowing our history can help society move forward into a better future. The Citizens’ Office of Synthetic Memories is open to the public. Anyone who wants to try the project only needs to set an appointment. As of writing, the Synthetic Memories project has reached Brazil, Bolivia, and Korea.

Photo credit: The images used are owned by Domestic Data Streamers and have been provided for press usage.
Source: Centers for Disease Control and Prevention

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