Projects concerning VR are constantly popping up everywhere, from businesses to healthcare. Of course, it’s no surprise that it also has its reach in the entertainment industry. One of the latest developments in the industry is iQIYI‘s recent launch of the Luoyang VR Project in Shanghai on February 18, 2023. It is an interactive theater experience, making it a first in the industry.
To those who aren’t familiar with the company, iQIYI is a popular Chinese online video service similar to Netflix. While it is touted as the “industry’s first-ever all-immersive entertainment experience”, the Luoyang VR project isn’t the first time the streaming platform worked on VR. They’ve made other VR films like “The Final Wish” and even have their own line of VR headsets called the QIYU.
Online entertainment service, iQIYI, has shared its Luoyang virtual reality project which incorporates VR technology, original IP-based plot lines, and immersive theatrehttps://t.co/c3AgLvyt1t #VR #VirtualReality #theatre #Luoyang #beyondgames
— BeyondGames.biz (@BeyondGamesbiz) February 20, 2023
Experiencing Luoyang in VR
The Luoyang VR project is named after one of iQIYI’s shows and includes some of the IPs from the show. It is also the name of one of the oldest cities in China where the show is set. The experience will last for 50 minutes, taking viewers into a 300-square-meter virtual space that replicates the city of Luoyang 1,300 years in the past.
Most VR experiences involve you standing or sitting in a room and having little-to-no movement. What makes the Luoyang VR project unique is that it allows participants to walk around and perform activities. It uses what they call “Inside-out Tracking” to simulate the sensation of physical activities. This includes riding a boat, firing an arrow, facing strong winds, and much more.
Instead of pressing a button and watching your character perform, can perform and experience it yourself. iQIYI also designed the Luoyang VR project as a movie rather than a game. The difference is that you can interact with the VR space for maximum immersion in the film’s plot.
iQIYI has made VR films in the past, but supposedly nothing with this much immersion in it. If you want to experience the Luoyang VR project, it’s in Shanghai and costs about $29 for a ticket.
Photo credit: The images used are owned by iQIYI and have been provided for press usage.
Source: PR Newswire