Receiving feedback from your customers is an integral step to creating a customer-centric product that works for them. However, the tools used by companies to gather this important feedback from their customers oftentimes are not enough to meet their demands. Sprig helps remedy this by allowing companies to directly reach out to their customers and see responses in real-time.
Gettign accurate data
Having access to accurate data about a product doesn’t only mean information on whether users like it or not; it also allows companies to see what can be improved on. With Sprig, companies can launch a micro survey in minutes through a link or email and ask questions according to a user’s attributes or events.
Through data, Sprig can potentially inform companies on their next steps and goals with accurate, updated research of their client’s use of their products. The tool aims for companies to achieve a response rate that is 30% higher than that of conventional research methods, allowing for more data.
While research remains to be an important aspect for a company to make a sound decision for the business, they may have lacking or inaccurate information on hand and even have limited resources just for doing research. As such, companies may be forced to make judgment calls based on what they can get or can even forgo research altogether. Sprig aims to provide that data for companies to use in their research on their customer’s experience with their product.
One of the richest sources of customer experience data is from open-text surveys.
But it can be challenging extracting meaningful insights from that data.
At @Sprig, we combine AI and human oversight to pull actionable themes together for you. https://t.co/KjoEcJ2QiI pic.twitter.com/g0vdX7zrtX
— Sprig (@Sprig) January 16, 2022
Apart from helping a product’s improvement through data-driven insight from customers, Sprig prides itself in having a quick setup that can be launched immediately with no-code integrations. It can also be customized to a company’s needs and branding.
With Sprig, companies can save a lot of time and effort in researching what their consumers say about their product with accurate data to help them improve and cater to their customers’ needs. Right now, interested parties can try it out for free. If they want to have data at an organizational scale, they may reach out to sales for custom pricing.
Photo credit: The feature image used has been taken by Adeolu Eletu.