As cyberspace continues to grow, so does its impact on our environment. The more people use the internet for whatever purpose, whether it’s researching, connecting with other people, or shopping online, the more our carbon footprint increases. Artificial intelligence also adds to the amount of carbon emissions we now have in our atmosphere.

With global climate change, companies and individuals alike have begun to take steps to decarbonize the web. In fact, there has been an increase in investments for energy transitioning towards decarbonization from USD 929 billion in 2021 to nearly USD 2.09 trillion just last year in the US alone. One climate tech company, Greenie Web, aims for digital decarbonization.
Monitoring your digital footprint
Greenie Web claims to be the pioneer behind the Digital Carbon Emissions Calculator and Rectifier, a solution aimed at transforming the future of digital decarbonization. It began as a passion project of its CEO, Ian Chew. He shared that when he was 13 years old, he “was captivated by the potential of technology but became concerned about the environmental cost of digital infrastructure.”
Greenie’s Web has various ways of supporting the green movement, focusing on image compression, changing the frame rate, and restructuring the website’s backend. The ClimateTech company does carbon emission tracking, uses the Digital Carbon Emissions Calculator, and provides plans or tips to reduce carbon emissions. It also monitors and provides updates to organizations regarding the results of their decarbonization efforts.
A more sustainable future
Turning our focus on decarbonization is crucial if we want to reduce our carbon emissions and mitigate global warming. If efforts to lessen our carbon emissions are doubled, we can achieve better living conditions in the future. It may seem like a challenge in this digital age, but sources of renewable energy and green technology practices are on the rise, similar to what Greenie Web wants to achieve.
Photo Credit: The feature image is symbolic and has been done by Camille Favreau.
Sources: Adam Zewe (MIT News) / Statista / Ian Chew (Climate Water) / FedEx
