Ngabe sonke asiphuphi yini ngokulawula ngokugcwele ikusasa lethu lobungcweti? Singasathembeli kwabanye ukuthi basisize nathi, singabe sisadinga ukusebenzisana nozakwethu, futhi singabe sisaphazamisa ukuthandwa kwethu noma sinisele izitayela zethu. Umsebenzi nje nokuphishekela okungapheli kwemigomo, sazi ukuthi impumelelo esiyifinyelelayo ingeyethu ngokuphelele. Lesi yisikhuthazo ngemuva kwesimanje solopreneurship.
Noma ngabe banomklamo omuhle abangawufeza kuphela ngokulawula okungu-100%, noma bamane bashiswa wukudlala imidlalo ehlanganisiwe ehambisana nezinhlaka zebhizinisi ezijwayelekile, banquma ukusebenza bodwa lapho kunokwenzeka. Kungaba nenkani ngandlela thile, kepha kuyindlela yokuphila yothando.
Umbono eceleni, noma kunjalo, izimakethe ngokuvamile azikuniki isibindi noma isinqumo esincomekayo. Bavuza umzamo obanzi, ongaguquguquki, nowobungcweti - into eyinselele enkulu kuma-solopreneurs ukuthi ayifeze. Njengoba kunikezwe ukuthi ukwakha ibhizinisi akulula kumaqembu anethalente, akumangazi ukuthi kuwumsebenzi onzima kangaka kumuntu oyedwa.
Ingabe lokho kwenza ama-solopreneurs abe yiziwula ezingenalwazi? Ingabe nakanjani bazolahlwa? Ngamafuphi, cha: i-solopreneur ingafinyelela izinto ezinhle. Kunzima kakhulu futhi kudinga izithako ezihlukile kunalezo ezidingekayo empumelelweni ejwayelekile yebhizinisi.
Kulesi siqephu, sizobheka ezinye zezimfihlo zale mpumelelo yodwa. Yini ebaluleke nge-solopreneur? Yini okufanele bayenze - futhi kumele babe yini - ukuze baphumelele ngokweqiniso? Ake sibhekisise, sibeke okuzokuhlukanisa uma uphishekela uhambo lwakho lwebhizinisi:
1. Ukuba nokuqina okunganqikazi
Ibhizinisi alixoleli neze. Izokuwisa kaninginingi, uphikelele ekutholeni izindlela ezintsha zokudonsa ukuzazisa kwakho futhi kukwenze ungabaze amathemba akho. Lapho usebenza njengengxenye yeqembu, okungenani uthola induduzo ngokungabi wedwa lapho uzizwa ungaqinisekile, futhi (okubaluleke kakhulu) wabelane ngomthwalo wokuthola imiphumela.
Njenge-solopreneur, noma kunjalo, awutholi ukugcina umehluko ococekile phakathi kwakho nebhizinisi lakho. Uyibhizinisi lakho, futhi noma ngabe uzimisele kangakanani ukulingana futhi ubonise inceba kangakanani lapho uthola ukugxekwa, uzozizwa uhlaselwa mathupha ngezinga elithile.
Lokhu kwanele ukuphula abantu abaningi, kuqeda ngokungenakuchithwa intshisekelo yabo yokuba yi-solopreneur. Kubenza babuyele kusethingi yokusebenza esezingeni elingenayo ingcindezi efana naleyo kanye nenduduzo yokukwazi ukugcina ibanga eliphilile kusuka ezimfunweni zabo zomsebenzi.
Uma uzohlala esifundweni, kufanele ube nokuzethemba okuqinile, izinga elinamandla lokuzimisela elikhonjiswe yibo bonke abaphumelele kakhulu, kanye nekhono lokubhekana nokwenqatshwa nokuqhubeka nokunyakaza. Yenza konke ongakwenza ukuze ugcine umdlandla wakho, noma ngabe unosuku nosuku isilinganiso eshukumisayo noma uzikhumbuze ukuthi uqale kuphi. Kuwumsebenzi onzima, yebo, kepha noma ngubani othe impilo ye-solopreneur izoba lula wayezama ukukuthengisela okuthile.
2. Ukusungula uhlelo lokuxhasa
Ukusebenza wedwa kuyinto eyodwa, kepha ukuzizwa uwedwa kungenye into ngokuphelele. Sonke sidinga ukwesekwa okuvela kubantu ezimpilweni zethu. Sidinga ukuqinisekiswa lapho sizizwa siphansi, sinikezwa iziphazamiso ezivela ekugayeni kwansuku zonke, futhi sikhuthazwa yilabo esibakhathalele ukuqhubeka silwa ukuze siphumelele. Kubekezelela ukucabanga ukuthi isizungu siyakhula, futhi osomabhizinisi basengozini eshaqisayo.
Futhi-ke kunodaba lokuthola izeluleko ezibalulekile - kungani ulwela ukuthola izixazululo zakho lapho ungaphendukela kumuntu osevele esezicathulweni zakho? Ngaphezu kwalokho, noma ungadala ubuciko obungakanani, imibono yakho izophela uma uhlala ngaphakathi kwekhanda lakho isikhathi eside kakhulu. Uzozabalaza ukuhlola imibono yakho nganoma yiliphi izinga lokuphika. Uzojabula ngomqondo, ugijime nawo, bese ubona sekwephuze kakhulu ukuthi bekungakaze kube yiqiniso.
Njengoba nje kufanele wakhe isethi eqinile yoxhumana nabo ukuze uqhubekele phambili kwezamabhizinisi (noma ngabe usebenza wedwa), unezizathu zonke zokuncika kubangane nakumalungu omndeni ukuze bakusekele ngokomoya, futhi ukhethe nabanye abeluleki abazokuqondisa wena phezu kwamaqhubu emgwaqeni. Uma ungabatholi abeluleki abanjalo, kulungile - noma ngabe usebenzisa umngani nje njengebhodi elizwakalayo ukuphoqa ukuthi wenze icala ngezinhlelo zakho, kusazokusiza ukuthi ubuke izinto ngombono ocacile.
3. Ukuhlala uphilile ngokwengqondo nangokomzimba
Ukuba yi-solopreneur kusho ukuzibeka umthwalo onzima ngezinye izikhathi. Ukukhishwa kokukhishwa kwesikhashana ngezikhathi ezithile kungasiza, kepha njengoba uwuphawu, udinga ukuhlala ulawula njalo. Lokhu kukuqeda ngamandla futhi kungakuqeda amandla (ekugcineni kukushayele endaweni yokutubeka) uma ungaqapheli kakhulu ukuthi uyiphatha kanjani indlela ophila ngayo. Kumele yiba nomusa kuwe.
Cabanga ngombono odumile wesiko lokuqalisa — ubusuku bokuhlwa, ekuseni kakhulu, imicimbi yokuzijabulisa, nenqwaba ye-pizza nokudla okuthosiwe. Uma usebenza kanzima ngokweqile, kubonakala kulungile ukuthi uziklomelise ngokudla okukwenza ujabule, akunjalo? Futhi ngenkathi ungahle ukhathazeke ngokuthi uzothathwa njengesiminzi lapho usebenza njengengxenye yeqembu, ukundiza wedwa kukunikeza ithuba elanele lokudla noma yini oyithandayo.
Hlanganisa ingcindezi kanye nenhlekelele yokudla nokuntuleka kokuvivinya umzimba nokulala okuvame ukuba nomphumela wokuba nesimiso esimatasa kangako, futhi unayo iresiphi yokugula nokusebenza okuphakathi. Ngisho nokushaya okuncane empilweni yakho yengqondo kungalimaza ikhwalithi yomsebenzi wakho, kungqongqoze ukuzethemba kwakho, kukushiye unosizi - futhi awukwazi ukukhokhela ukuphuma kwikhomishini isikhathi eside.
Ngakho-ke setha uhlelo oluqinile ngenhloso yokuvikela impilo yakho futhi unamathele kuyo njengophuthumayo. Yiba nohlelo oluthile lokudla ukuze uqinisekise ukuthi awuzitholi ngokweqile noma udlulise izakhamzimba ezidingeka kakhulu. Zivocavoce njalo nangokuhlukahluka. Khumbula ukuthi imvelo yeselula igcwele izinhlelo zokusebenza zezempilo nokuqina lokho kungakusiza uqinise imikhuba yakho, ngakho-ke uma ulwela ukuzuza ngamandla amakhulu, funa izindlela zokwenza izinto zibe lula.
4. Ukwakha uphawu oluqinile lomuntu siqu
Ukuzenzela igama kubalulekile uma uzongenisa ibhizinisi ngaphandle kweqembu elingemuva kwakho, futhi ukufaka uphawu kophawu lomuntu siqu kuyindawo enamandla kakhulu kuma-solopreneurs. Imikhiqizo yenkampani inethuba lokufaka isicelo kungakhathalekile abantu abathile abenza izisebenzi, kepha uphawu lomuntu siqu lungaba nomthelela omkhulu, ikakhulukazi uma kuphathelene nobuchwepheshe.
Kubheke ngale ndlela: uma ufunda okuthunyelwe okwenziwe yithimba enkampanini ehlonishwayo, awazi noma ngabe yabhalwa yi-CEO noma umuntu osebenza ngaphakathi onolwazi oluncane. Kepha uma ufunda okuthunyelwe kusuka kuchwepheshe we-solopreneur, unegama labo ngemuva kwalo. Kungenzeka ukuthi kubhalwe isipoki? Impela, lokho kungenzeka - kepha uyazi ukuthi okungenani bazimisele ukuthi badunyiswe ngqo ngakho, basikisela ukuthi bame ngemuva kokuqukethwe.
By ukwakha umkhiqizo wakho, ungaqala ukuguqula inqubo yakho yokumaketha kusuka kokusebenzayo kuya kokungenziwanga. Ungazenza igunya elisungulwe emkhakheni wakho, ushayele abantu ukuthi bakufune lapho bedinga usizo oluthile noma ukubonisana okugcwele.
Ama-solopreneurs aphezulu angaba namashejuli amatasa avela kokunye ngaphandle kokwabelana ngokuhlakanipha kwabo. Ukukhuluma kokuzibandakanya, izifundo zokuqeqesha, izingxoxo nabezindaba… konke kwenziwa imali kalula, futhi konke kulula kakhulu kunokugaya okujwayelekile kwebhizinisi.
5. Ukuzihlomisa ngamathuluzi afanele
Ukuphila impilo ye-solopreneur kusho ukuthi ungalokothi udinge ukucela imvume kwabanye lapho wenza izinqumo zebhizinisi, kepha akusho ukuthi wenze yonke into kusukela ekuqaleni. Uma bekwenzile, ama-solopreneurs kuphela akhona abengaba nesilinganiso esilinganiselwe kangangokuba bebengeke babe sebhizinisini nakancane. Ukuphela kwendlela yokufeza amandla akho uku sebenzisa noma yimaphi amathuluzi okukhiqiza onawo.
Kuyo yonke indawo enenani emhlabeni wezamabhizinisi, kunamathuluzi amaningi (amaningi avumela ukuzenzakalela okuyinkimbinkimbi) okungakongela isikhathi, imali nomzamo. Ake siqhubekele kokunye:
- Ekulawuleni isikhathi, amathuluzi wesikhathi afana nezinhlelo zokusebenza ze-Pomodoro angakhuphula ukusebenza kwakho kahle. Ngokuphambene nalokho, amathuluzi wokuhlela afana ne-Calendly angakusiza ukuthi uphathe ama-aphoyintimenti akho nawomsebenzi ngaphandle kokuphazamisa umthwalo wakho wokusebenza.
- Ekumaketheni, izinketho zakho cishe zingenamkhawulo. Kunezinhlelo zokusebenza zemidiya yezenhlalo njengethuluzi lokushicilela imidiya yezenhlalo kaBuffer elingakusiza ukuthi uhlale usebenza nabalandeli bakho ngaphandle kokuzinikela isikhathi esiningi kukho. Kunamathuluzi wokumaketha e-imeyili akwazi ukuzisebenzisela izinto ezithe xaxa ezingakusiza uthengise okuningi kumakhasimende angaphambilini (amaningi amahhala ukusetshenziswa okulinganiselwe) Kukhona abahleli bezithombe zamahhala abanjengoPixlr X, okwenza kube nokwenzeka ukudala ukubonakala okuhle ngaphandle kokutshala imali kumathuluzi webanga lebhizinisi afana ne-Photoshop.
- Ku-ecommerce, ungasheshisa kakhulu izinto usebenzisa amathuluzi wokusetha enembile njengabakhi besitolo se-WYSIWYG, ulethe ama-plugins wamahhala amaningi ukunweba isitolo sakho ngaphandle kokuchitha noma yini eyengeziwe, futhi usebenzise ukusekelwa okuhle ezishintshayo ithuluzi elifana ne-IFTTT ukudala ukulandelana kwezenzo okuyinkimbinkimbi. Phonsa amanye amathuluzi wokubalwa kwemali wokugcina ithrekhi yakho konke kusuka ezindlekweni kuya kumazinga esitoko, futhi uneqoqo elihle ongakhetha kulo lokusiza umuntu oyedwa ukuba aphathe isitolo esikalini.
Ngishiye izinketho ezingenakubalwa zingashiwongo, yebo, ngoba ziningi kakhulu kanginaso isikhathi noma isikhala. Kufanele kwanele ukusho ukuthi noma yimuphi umsebenzi ongadingi ukuphathwa ngesandla kungenzeka utholakale kusetshenziswa uhlelo lokusebenza noma isistimu esivele isemakethe. Isikhathi sakho siyinto ebaluleke kakhulu onayo, ngakho-ke ungasichithi.
6. Ukufunda okuthile okusha nsuku zonke
Ngokwezinga elithile, abantu abangazange bafunde ngokwemfundo babamba onqenqemeni uma kukhulunywa ngokusebenza njengama-solopreneurs. Kungani? Ngoba labo abaya ekolishi bangabambelela kumqondo wakudala wokukhipha imfundo ngaphambi kokudlulela emhlabeni osebenzayo. Sebephothulile izifundo zabo, babheka lezo zahluko zempilo yabo njengezivaliwe.
Umuntu ongayanga ekolishi, noma kunjalo, akanalo uhlaka lokufunda kwabo. Bavele bayibuke njengengxenye yomhlaba osebenzayo, bebekade beqoqa amakhono amasha ohambweni lwabo lonke, futhi bacabange (ngobuhlakani obukhulu) ukuthi ungayeki ukufunda.
Uma uzosebenza njenge-solopreneur futhi uhlale uncintisana (uvame ukubhekana nezinkampani ezinkulu), kuzodingeka ugcine amakhono akho avuselelwe. Ngeke ube nenketho ejwayelekile yokuqasha umuntu othweswe iziqu obhekene nobuso obusha ukuze aqonde i-zeitgeist esikhundleni sakho. Uzodinga ukwenza umkhuba ukubhekana nemiqondo nobuchwepheshe obusha, uyeke ulwazi oluphelelwe yisikhathi futhi usule isikhala sokugcwalisa noma yini efanele manje.
7. Ukuhlala uzivumelanisa nezimo kakhulu
Ukuthuthukisa amakhono amasha kuhle, kepha ungakwazi ukunamathela kunkambu oyithandayo? Udokotela udinga kuphela ukuhambisana nezinto ezintsha zakamuva emhlabeni wezokwelapha, ngoba benza umsebenzi othile, kepha akunakwenzeka ukuthi ube nenhlanhla. Lokhu kungenxa yokuthi izingxenye ezinkulu zomhlaba webhizinisi zithambekele ekuguqukeni okungazelelwe futhi okumangazayo esikhathini se-intanethi.
Thatha i-AI, ngokwesibonelo. Wazini ngakho namuhla? Mhlawumbe hhayi okuningi - kwabaningi, kusengumqondo ongacacile, okuthile okuhlobene kakhulu nesayensi-eqanjiwe kuneqiniso langempela. Kepha imboni ye-AI ikhula ngesiqeshana esisheshayo, futhi kuzoqeda kokubili futhi kudale imisebenzi engenakubalwa eminyakeni ezayo. Ukwazi ukuthi ungakusebenzisa kanjani ukufunda ngomshini maduzane kuzoba yikhono elibalulekile.
Futhi-ke kukhona inkantolo yombono womphakathi. Njenge-solopreneur, uzodinga ukwenza imali, okusho ukuthi ukwenza ukuthengisa (noma ngabe uthengisa imikhiqizo noma izinsiza), futhi uzoba sethubeni elihle lokukholisa abantu uma uqonda lokho abakufunayo nabakulindele - into ingahluka kakhulu enyangeni iye kwenye.
Ngokuphazima kweso, kungase kuvele inethiwekhi entsha yokuxhumana nabantu futhi idume kakhulu. Ungasalela ngemuva, noma ungagxumela kukho ngokushesha, usebenzise i-hype ukuze uqhubekisele phambili izintshisekelo zomkhiqizo wakho. Uma ungazibophezela ekusebenzeni okuvumelana nezimo okukhulu, uhlale ulungile futhi uzimisele ukuzungeza, awusoze wawa. ngemuva kwejika.
Lezi ngezinye nje zezinto ezidinga ukunakwa kuqala kunoma ngubani ohlose ukuba yi-hit solopreneur. Kunokuningi okuningi, kunjalo - okungaphezu kokulingana ku-athikili kasayizi kasayizi walena - kepha lokhu kuyisiqalo esihle. Ukulungele ukulawula ngokugcwele ikusasa lakho lobuchwepheshe? Qiniseka ukuthi uyithola kahle.
Mayelana umbhali
UKayleigh Alexandra ngumbhali oholayo ku- Ama-MicroStartups, iwebhusayithi enikezelwe ekusizeni izinhlangano ezisiza umphakathi kanye namabhizinisi amancane. Ngemuva kweminyaka eminingi esebenza ezimbonini ezisimeme, zokumaketha, nezobuciko, uKayleigh manje uthanda ukunikela ngesikhathi sakhe ekusekeleni amanye amabhizinisi ukuze akhule futhi achume. Vakashela ibhulogi yakhe noma umlandele ku-Twitter @getmicrostarted yezindaba zakamuva, amathiphu, nezeluleko zeziqalo nama-solopreneurs.
Isikweletu sezithombe: Isithombe sesici senziwe ngu UTrent Szmolnik. Izithombe eziyingxenye yomzimba we-athikili (1, 2, 3, 4, 5) zilungiselelwe ngu Izembe, UBrooke Cagle, Mina Thian, I-Wes Hick, Futhi Nina X Ventures, ngale ndlela. Isithombe sombhali sinikezwe nguKayleigh Alexandra futhi ungumnikazi wakhe.
Source: UMark Hayes (Thenga) / UTania Diggory (Guardian/ UDaniel Bubnis (Omkhulu) / UJoshua Kittle (I-TechAcute) / UDaniel Bennett (I-TechAcute) / UChristopher Isak (I-TechAcute) / I-Mohit Tater (Impilo Yezamabhizinisi) / Ingabe uK Knight (Ukubuyekezwa kwe-MIT Technology)
