Hatirote here isu tese kuve nehutongi huzere pamusoro penzvimbo yedu yehunyanzvi? Pasina kuvimba nevamwe kuti vatibatsire pamwe chete, hapasisina basa rekushandira pamwe nevatinoshanda navo, uye hatichazokanganisa zvatinofarira kana kudiridza zvitaera zvedu. Kungori basa nekuramba uchitsvaga zvibodzwa, uchiziva kuti kubudirira kwatinoita ndezvedu chete kuva kwedu. Izvi ndizvo zvinokurudzira kumashure kwazvino solopreneurship.
Kunyangwe vaine dhizaini huru iyo yavanogona chete kuzadzisa ne100% kutonga, kana ivo vakangopiswa pakutamba iyo mitambo yakasanganiswa inowirirana neyakajairika mabhizinesi zvivakwa, ivo vanofunga kushanda vega pese pazvinogoneka. Inogona kunge iri yakaoma, asi iri nzira yerudo yekurarama.
Pfungwa padivi, zvisinei, iyo misika haigone kupa mubayiro kushinga kana kurumbidzwa kugadzirisa. Ivo vanopa mubairo wakapamhama, unopindirana, wehunyanzvi kuedza - chimwe chinhu chakanyanya kunetsa kune solopreneurs kuti vabudirire Tichifunga kuti kuvaka bhizinesi hakusi nyore kumatimu ane tarenda, hazvishamise kuti ibasa rinotyisa kumunhu mumwe chete.
Izvi zvinoita kuti solopreneurs ave mapenzi? Vachaparadzwa zvechokwadi here? Mune rimwe shoko, kwete: solopreneur inogona kuzadzisa zvinhu zvikuru. Izvo zvakangoomarara uye zvinoda akasiyana masanganiswa pane izvo zvinodiwa kuti ubudirire mubhizinesi.
Muchidimbu ichi, ticha tarisa zvimwe zvakavanzika zvebudiriro iyi yega. Chii chakakosha kune solopreneur? Chii chavanofanira kuita - uye chii chavanofanira kuve - kuti vazvigadzire zvechokwadi? Ngatinyatso tarisei, tichiisa izvo zvinokuisa parutivi iwe paunenge uchitevera rako bhizinesi rwendo:
1. Kuve nekutsiga kusingazununguki
Bhizinesi harimboregereri. Ichakurova iwe pasi nekudzokororazve, uchiramba uchitsvaga nzira nyowani dzekubvarura hunhu hwako uye kukuita kuti usahadzika tarisiro yako. Paunenge uchishanda sechikamu cheboka, iwe unowana kuwana nyaradzo kubva kusave wega mukunzwa kusava nechokwadi, uye (zvakanyanya kukosha) kugoverana mutoro wekuwana mibairo.
Se solopreneur, zvakadaro, haugone kuchengetedza musiyano wakanaka pakati pako nebhizinesi rako. Iwe uri bhizinesi rako, uye kunyangwe zviite sei kuenzana uye kusashushikana kwaunovavarira kuve iwe kana uchigamuchira kushoropodzwa, iwe unonzwa iwe pachako uchirwiswa kune imwe nhanho.
Izvi zvakakwana kutyora vanhu vazhinji, zvisingadzoreke kuparadza kwavo kufarira kuve solopreneur. Izvo zvinovafambisa kuti vadzokere kune yakajairika yekumisikidza setup isina yakaenzana kumanikidza uye kunyaradzwa kwekukwanisa kuchengetedza daro rine hutano kubva kune kwavo basa kudiwa.
Kana iwe uchizogara munzira, iwe unofanirwa kuve nekutenda-kwakasimba kuzvitenda, iro danho rinotyisa rekutsunga kunoratidzwa nevese vanobudirira zvikuru, uye kugona kubata nekurambwa uye kuramba uchifamba. Ita zvese zvaunogona kuti urambe uine kurudziro, kunyangwe iri yekuita zuva nezuva inokurudzira quote kana kuzviyeuchidza pachako nezvekwawakatanga. Iri ibasa rakaoma, hongu, asi chero munhu akati hupenyu hwesolopreneur hungave nyore anga achiedza kukutengesera chimwe chinhu.
2. Kugadzira hurongwa hwekutsigira
Kushanda wega chinhu chimwe chete, asi kunzwa wega chinhu chimwe zvachose. Isu tese tinoda rutsigiro kubva kuvanhu muhupenyu hwedu. Tinofanira kusimbiswa patinenge tichinzwa kushomeka, kupihwa zvinovhiringidza kubva mukukuya kwemazuva ese, uye kukurudzirwa neavo vatinoda kuti varambe vachirwira kuti tibudirire. Zvinotakura tichifunga kuti kusurukirwa kuri kuwedzera, uye vezvemabhizimusi vari munjodzi inokatyamadza.
Uyezve pane nyaya yekuwana yakakosha kuraira - nei uchinetseka kuti uwane mhinduro dzako iwe paunogona kutendeukira kune mumwe munhu anga atove mushangu dzako? Zvakare, zvisinei nekugadzira kwaungave uri, mazano ako anozopera kana iwe ukagara mukati memusoro wako kwenguva refu. Uchatambura kuti uongorore mazano ako nechero degree rekusaziva. Iwe unofara nezve zano, mhanya naro, wozoona wakanonoka kwazvo kuti zvaisamboitika.
Sezvo iwe uchifanira kuvaka yakasimba seti yekutaurirana kuti uenderere mberi mubhizinesi (kunyangwe iwe uchishanda wega), une zvikonzero zvese zvekusamira kushamwari uye nenhengo dzemhuri kuti vatsigirwe pamoyo, pamwe nekutora vamwe varairidzi kuti vatungamire iwe pamusoro pemapundu ari munzira. Kana iwe usingakwanise kuwana chero vanopa mazano zvakadaro, zvakanaka - kunyangwe iwe uchingoshandisa shamwari sebhodhi kurira kumanikidza iwe kuti uite nyaya yezvirongwa zvako, zvichiri kukubatsira iwe kuona zvinhu kubva pane yakajeka maonero.
3. Kugara mupfungwa nemumuviri mutano
Kuve solopreneur zvinoreva kuzviisa pasi pebasa rinotyisa dzimwe nguva. Iyo yekumwe nguva bout yekutsvaira kunze inogona kubatsira, asi sezvo iwe uri iwo muchiso, iwe unofanirwa kuve uri pachigaro chekutungamira nguva dzose. Izvi zvinonyanyisa kukweva uye zvinogona kukunetesa iwe (pakupedzisira kukuchaira kusvika padanho rekushaya simba) kana usiri wakanyatso chenjera nemabatiro aunoita mararamiro ako. Unofanira zviitire mutsa.
Funga nezve kufunga kwakakurumbira kwetsika yekutangisa-husiku husiku, mangwanani-ngwanani, zviitiko zvekufadza network, uye yakawanda kwazvo pizza uye chikafu chakakangwa. Paunenge uchishanda zvakanyanya, zvinongoratidzika sezvakanaka kuti iwe uzvipe mubayiro nezvikafu zvinoita kuti ufare, handizvo? Uye nepo iwe uchizogona kunetseka nezvekufungidzirwa seguta kana uchishanda sechikamu chechikwata, kubhururuka wega kunokupa mukana wakakwana wekudya chero chaunoda.
Sanganisa kushushikana uye dambudziko rekudya pamwe nekushaikwa kwekurovedza muviri uye kurara izvo zvinowanzoitika nekuda kwekuita rakabatikana chirongwa, uye iwe une nzira yekurwara uye yepakati mashandiro. Kunyangwe kurova kudiki kune hutano hwepfungwa kunogona kukuvadza hunhu hwebasa rako, kugogodza chivimbo chako, uye kukusiya uchishungurudzika - uye haugone kukwanisa kuve kunze kwekomisheni kwenguva refu.
Saka gadza yakasimba purogiramu uine chinangwa chekuchengetedza hutano hwako uye unamatire pairi sechinhu chekukurumidzira. Iva nerumwe rudzi rwechirongwa chezvekudya kuti uve nechokwadi chekuti haupfuure-kufadza kana kupfuudza zvinovaka muviri zvinodiwa. Tora nguva dzose uye zvakasiyana-siyana zvekurovedza muviri. Rangarira kuti nhare mbozha dzakazara hutano uye kugwinya maapp izvo zvinogona kukubatsira iwe kusimbisa tsika dzako, saka kana iwe uchinetseka kuti upfuure kuburikidza nesimba guru, tsvaga nzira dzekuita kuti zvinhu zvive nyore.
4. Kuvaka rakasimba zita rako pachako
Kuzviitira zita rako kwakakosha kana uchizounza bhizinesi pasina timu kuseri kwako, uye kushambadza pachako inzvimbo inonyanya kusimba kune solopreneurs. Makambani emakambani ane mukana wekushandisa zvisineyi nevanhu chaivo vanoumba vashandi, asi mucherechedzo wega unogona kuve unokanganisa, kunyanya kana uine hunyanzvi.
Tarisa pazviri nenzira iyi: kana iwe ukaverenga zvakatumirwa-zvakaburitswa nechikwata pane inoremekedzwa kambani, iwe hauzive kana yakanyorwa nemukuru mukuru kana mushandi ane ruzivo rwushoma. Asi kana iwe ukaverenga chinyorwa kubva kune nyanzvi solopreneur, une zita ravo kumashure kwaro. Zvingave zvakanyorwa chipoko here? Chokwadi, izvo zvinogona - asi iwe unoziva ivo vari kana ivo vasingade kwazvo kunzi vakapihwa iwo chaiwo, zvichiratidza kuti vanomira kuseri kwezviri mukati.
By kuvaka mhando yako, iwe unogona kutanga kushandura yako yekushambadzira maitiro kubva kune anoshanda kuenda pasiti. Unogona kuzviitira chiremera chakamisikidzwa mumunda mako, uchityaira vanhu kuti vakutsvage kana vachida rubatsiro kana kubvunzana kuzere.
Wepamusoro solopreneurs anogona kuve neakabatikana mashedhi kubva kune chero chinhu kunze kwekugovana huchenjeri hwavo. Kutaura zvekuita, makosi ekudzidzisa, midhiya kubvunzurudza… zvese zviri nyore kuita mari, uye zvese zviri nyore kupusa pane zvakajairwa bhizinesi kukuya.
5. Kuzvisunga nemidziyo yakakodzera
Kurarama hupenyu hwesolopreneur kunoreva kuti haufanire kumbokumbira mvumo kubva kune vamwe kana uchiita sarudzo dzebhizinesi, asi hazvireve kuti uite chinhu chega chega kubva pakutanga. Kana ikadaro, ivo chete solopreneurs varipo vaizove neyakaganhurirwa chiyero zvekuti vangadai vasina bhizinesi zvachose. Nzira chete yekuzadzikisa kugona kwako ndeye shandisa chero uye nezvimwe zvigadzirwa zvekushandisa zvaunogona.
Kune yega yega nzvimbo yekukosha munyika yemabhizimusi, pane akawanda maturusi (mazhinji achibvumidza akaomarara otomatiki) ayo anogona kukuchengetedza nguva, mari, uye kushanda nesimba. Ngatimhanyei nepakati:
- Mukutonga kwenguva, maturusi enguva akaita sePomodoro maapplication anogona kusimudzira kugona kwako. Mukupesana, kuronga zvishandiso senge Calendly kunogona kukubatsira iwe kubata ako wega uye ehunyanzvi kugadzwa pasina kukanganisa basa rako.
- Mukushambadzira, sarudzo dzako dzinenge dzisina muganho. Kune eruzhinji midhiya maapplication senge Buffer yemagariro midhiya yekutsikisa chishandiso chinogona kukubatsira iwe kuramba uchishingaira nevateveri vako pasina kuita yakawandisa nguva kwazviri. Kune maemail ekushambadzira maturusi anokwanisa kuita otomatiki otomatiki ayo anogona kukubatsira kutengesa zvakanyanya kune vatengi vekare (mazhinji akasununguka kushandiswa kushoma). Iko kune emahara mapikicha edhita sePixlr X, zvichiita kuti zvikwanise kugadzira makuru anoonekwa pasina kuisa mari mune zvebhizimusi-giredhi maturusi sePhotoshop.
- Mune ecommerce, unogona kumhanyisa zvinhu pamwe uchishandisa intuitive setup maturusi senge WYSIWYG zvitoro vavaki, kuunza asingaverengeki emahara plugins ekuwedzera chitoro chako pasina kushandisa chero chakawedzera, uye shandisa zvakanaka-inotsigirwa kushandisa michina chishandiso senge IFTTT kugadzira akaomarara maitiro ezviito. Kanda mune mamwe maturusi ekuverengesa ekuchengeta zvese kubva pamubhadharo kusvika kumatanho emasheya, uye iwe une yakanakisa seti yesarudzo yekubatsira munhu mumwe chete kumhanyisa chitoro pachikero.
Ndasiya sarudzo dzisingaverengeki dzisingataurwe, hongu, nekuti kune akawanda kwazvo zvekuti handina nguva kana nzvimbo. Izvo zvinokwana kutaura kuti chero basa risingade kubatwa nemaoko rinogona kuwanikwa uchishandisa app kana system yatove pamusika. Nguva yako ndicho chinhu chakakosha kwazvo chauinacho, saka usachipambadze.
6. Kudzidza chimwe chinhu chitsva mazuva ese
Kune imwe nhanho, vanhu vasina kuenda kuburikidza nedzidzo yakasarudzika vanobata pamucheto kana zvasvika pakushanda se solopreneurs. Sei? Nekuti avo vakaenda kukoreji vanogona kunamatira pane yakasarudzika pfungwa yekuwana dzidzo kubva munzira usati waenda kune inoshanda nyika. Vapedza zvidzidzo zvavo, vanoona izvo zvitsauko zvehupenyu hwavo kunge zvakavharwa.
Mumwe munhu asina kuenda kukoreji, zvakadaro, haana hwaro hwekudzidza kwavo. Ivo vanongozviona sechikamu chenyika inoshanda, vanga vachinhonga hunyanzvi hutsva parwendo rwavo, uye fungidzira (zvine hungwaru) kuti ivo usamborega kudzidza.
Kana iwe uchizoshanda sesolopreneur uye uchiramba uchikwikwidza (kazhinji kutarisana nemakambani makuru), saka unofanirwa kuchengetedza hunyanzvi hwako huchivandudzwa. Iwe hauzove neyakajairwa sarudzo yekuhaya nyowani-akatarisana akapedza kudzidza kuti unzwisise zeitgeist pachinzvimbo chako. Iwe unozofanirwa kuita tsika yekutarisana nemifungo mitsva uye matekinoroji, uchirega kuenda kweruzivo rwechinyakare uye kubvisa nzvimbo yekuzadza nezvose zvakakosha izvozvi.
7.Kusara zvakanyanya kuchinjika
Kuvandudza hunyanzvi hutsva kwakanaka, asi iwe unogona kunamatira kune yako yaunoda munda? Chiremba anongoda kuenderana nezvazvino nyowani mune zvekurapa, nekuti ivo vanoita basa chairo, asi haufanove wakadaro mukana. Izvi zvinodaro nekuti zvikamu zvakakura zvebhizinesi renyika zvinowanzochinja nekukurumidza uye zvinoshamisa muzera reinternet.
Tora AI, semuenzaniso. Chii chaunoziva nezvazvo nhasi? Pamwe hazvisi zvakawanda - kune vazhinji, ichiri chirevo chisina kujeka, chimwe chinhu chakabatana nesainzi-fungidziro pane chaicho chaicho. Asi iyo AI indasitiri iri kukura pane inokurumidza clip, uye zviri kuenda kunoparadza nekugadzira mabasa asingaverengeke mumakore anotevera. Kuziva nzira yekuisa muchina kudzidza munguva pfupi ichave hunyanzvi hunokosha.
Uyezve pane dare reruzhinji. Se solopreneur, iwe uchafanirwa kunge uchiita mari, zvinoreva kuti kutengesa (ungave uri kutengesa zvigadzirwa kana masevhisi), uye iwe unomira mukana wakanakisa wekugutsa vanhu kana iwe uchinzwisisa zvavanoda uye zvavanotarisira - chimwe chinhu icho inogona kusiyanisa zvakanyanya kubva pamwedzi kusvika kune unotevera.
Zvinoita kunge nehusiku humwe, social network itsva inogona kuoneka uye ive nemukurumbira zvakanyanya. Unogona kusarira kumashure, kana kuti unogona kusvetukira pairi nekukurumidza, uchitora mukana weiyo hype kufambisira mberi zvaunofarira brand. Kana iwe ukakwanisa kuzvipira kune yakawanda yekushanda kuchinjika, kugara wakagadzirira uye uchida pivot, haufe wakadonha. kuseri kwecurve.
Izvi ndizvo zvimwe zvezvinhu zvinofanirwa kukosheswa kutariswa kubva kune chero munhu anoda kuve hit solopreneur. Kune zvimwe zvakawanda, hongu - zvinopfuura zvingave zvinokwana muchinyorwa kakapetwa kagumi saizi yeiyi - asi ino inhanho yekutanga. Wakagadzirira kutora izere kutonga kwako kwehunyanzvi ramangwana? Ita shuwa kuti iwe unozviwana chaizvo.
Nezvomunyori
Kayleigh Alexandra ndiye munyori anotungamira pa MicroStartups, webhusaiti yakatsaurirwa kubatsira rubatsiro uye microbusinesses. Mushure memakore ekushanda mukusimudzira, kushambadzira, uye maindasitiri ekugadzira, Kayleigh ikozvino anoda kupa nguva yake kutsigira mamwe mabhizinesi kuti akure uye abudirire. Shanyira yake blog kana kumutevera pa Twitter @getmicrostarted yenhau dzichangoburwa, matipi, uye kuraira kwekutanga uye solopreneurs.
Mufananidzo wechikwereti: Icho chimiro chemufananidzo chaitwa na Trent Szmolnik. Mifananidzo yacho iri chikamu chemuviri wechinyorwa (1, 2, 3, 4, 5) zvakagadzirirwa ne Axon, Brooke Cagle, Mimi Thian, Wes Hicks, uye Iwe X Maitiro, nenzira iyi. Mufananidzo wemunyori wakapihwa naKayleigh Alexandra uye ndewe wake.
Source: Maka Hayes (Shopify) / Tania Diggory (muchengeti/ Daniel Bubnis (Mukuru) / Joshua Kittle (TechAcute) / Daniel Bennett (TechAcute) / Christopher Isak (TechAcute) / Mohit Tater (Bhizimusi Hupenyu) / Kuda Knight (MIT Technology Review)
