Sex Workers Are the Unlikely Beneficiaries of X Premium

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On April 20, as X (formerly Twitter) finally fulfilled its promise to abolish old verified accounts, a spectrum of users began investigating the remaining verified users. From avid Elon Musk supporters to celebrities confused about their status, the landscape was diverse. However, amidst this spectrum emerged a less vocal but significant group: sex workers.

X has historically been one of the more accommodating platforms for sex work. Even in turbulent times, many sex workers continue to support the platform, now through X Premium. This transition has created a new dynamic, with influential accounts like Dril calling for mass suspensions of X Premium subscribers. “As X deteriorates overall, my interactions have declined, but I feel compelled to maintain my verified status,” explains porn actor Vanniall.

Determining the exact number of sex workers on X Premium is challenging, but their presence is undeniable. Many previously part of agencies or studios are solely responsible for client acquisition. Traditional advertising methods such as alt-weeklies or platforms like Backpage.com have disappeared, leaving only a few significant players like Erobella and Ladies.de remaining. In this new reality, social media remains, even though it poses a challenging terrain for explicit content. Platforms like Meta strictly prohibit nudity and graphic material.

Social media sex workers: XXX on X or not?

Nevertheless, X has maintained a relatively open attitude towards adult content. For sex workers like JW Ties and Lyrik Allure, X has become a critical marketing channel, bringing significant traffic to their sites. Beyond marketing, X serves as a platform for community-building, political mobilization against sex work laws, and networking with journalists.

This is where the significance of X Premium lies. This subscription service not only provides better rankings, improved video quality, and enhanced bio links but, more importantly, conveys legitimacy and a sense of security. The payment for the service theoretically reduces the risk of sudden account suspension, a constant concern for sex workers in the digital realm. Allure, who was previously plagued by reports of policy violations, has experienced a more stable account status since joining X Premium. The service also offers protection against impersonation and catfishing, both widespread in the sex worker community.

Online platforms and social media used among teenagers and young adults in England to access pornographic content as of December 2022
Online platforms and social media used among teenagers and young adults in England to access pornographic content as of December 2022 (Image: Statista)

While some sex workers rely on the security measures of X Premium to guard against scams, persistent scammers still exist. The introduction of the service has made it easier for fans to identify authentic accounts, but it’s not a complete solution. Other platforms, like those of Meta, have introduced similar verification systems, but X remains the preferred choice because it is more adult-friendly.

However, this dependency on X Premium and X also carries risks. Part of X’s appeal lies in its attractiveness to the mainstream, essential for reaching a broad audience. If X loses its overall appeal, this could have profound implications for sex workers.

Currently, sex workers are migrating to X Premium to leverage any possible advantage in an unstable industry. An $8 monthly fee is a minimal investment to maintain traffic and combat fraud. As Stabile from the Free Speech Coalition notes, sex workers have always been incredibly resourceful, and if they see a helpful tool, they will use it.

Photo credit: The feature image is symbolic and has been done by Christopher Isak with Midjourney for TechAcute.

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